| |
| |
|
Book Marketing Information |
|
|
|
4 Questions to Answer Before Contacting a Book Agent
Obtaining agency representation is your first step toward getting profitably published. Most publishers won't even look at unsolicited manuscripts. But, before approaching an agent to represent you, you should finalize the presentation of your book. Agents don't have time to waste dealing with publishing 'wannabees' who don't have, and may never have, a concrete project to represent. To busy agents, dreams don't make it. If you approach an agent before you're prepared, you may never be able to contact them again. They'll consider you a 'dreamer' and disregard you emails and phone calls. Elevator Speech Before approaching an agent, prepare an 'elevator speech' describing your project in the less than thirty-seconds it takes for an average elevator ride. If you can't, your project probably isn't ready for prime time. Your elevator speech must answer four major questions:
1. What is your book about? Finalize your book's title and contents before contacting an agent. The title is crucial to your book's success. It must attract the attention of acquisition editors, book reviewers, bookstore managers, web surfers and readers. The title is often your one - and only - chance to make a sale. Finalize your book's table of contents and prepare a brief description of the contents of each chapter. You should also know how long your book is going to be and the number of illustrations, graphics or worksheet Prepare two - three, if you're a first-time author - sample chapters and hire a professional editor to fine-tune them. It's better to show three perfect chapters than a finished manuscript filled with spelling errors. You don't have to write your whole book before approaching agents. And your sample chapters don't have to begin with the first chapter, nor do they have to be in sequence. But, they must represent your writing at its best. 2. Who's going to buy your book? Next, show that there is a reachable market for your book. Strive for urgency. Describe the market intrigued by, or frustrated by, your book's topic. What symptoms does your book help solve? How many people share the problem? What are the consequences of the problem your book addresses? Quantify your book's market in terms of buying power, willingness to buy books and ability to be reached through associations or publications. 3. How will your book be different? Next, position your book relative to existing books on the topic. Existing books on the same topic are a plus, not a minus. They prove there is a market for books on the subject.
This section offers you an opportunity to describe your background and how it contributes to your book. 4. How will you promote your book? Promotion is your responsibility, not the publisher's. Your ability to promote your book is as important as your ability to write your book. Start by identifying book reviewers and editorial contacts who can help promote your book. List publications that might run an extract from your book. Research producers who book guests for radio and TV interviews. Discuss your speaking experience and willingness to travel to support your book. Describe how you will promote your book on your web site. List authorities in your field who have offered to write a foreword or provide you with cover testimonials. Agents are busy. To the extent you can sell your book idea as a realistic possibility in thirty seconds and can support your answers with research and strong sample chapters, you are well on your way to success. After you've been successfully published, you may be able to sell a book on just the basis of an email. But for now, you must be fully prepared. About The Author Roger C. Parker is the $32,000,000 author with over 1.6 million copies in print. Do you make these marketing and design mistakes? Find out at www.gmarketing-design.com
MORE RESOURCES:
Google News |
|
|
|
RELATED ARTICLES
Best Sellers Aren't Written - They're Made - It's All About Promotion Writing a book is becoming more and more of a trend these days. In fact, an estimated 5,000 mystery books were published last year in the United States alone, and that number is expected to grow. Publishing Your Book-What Way is Best For You? - Part 1 Your print or ebook is nearly finished. You wonder if you should try to get an agent to represent you to the publisher. Marketing Your Book on Radio Have you listened to radio lately? If you have, chances are you've heard an author talking about his or her latest book.According to the "Let's Talk Radio Marketing" Website, "Radio advertising has proven to be one of the most cost-effective means of reaching your target audience. 28 Reasons Why Publishers Will Buy Your Book Editors will buy a book for one or more of the following reasons. By knowing what these reasons are, you can then design a marketing plan with those features in mind. Book Club Sales -- Increasing the Odds What is a book club sale? It is actually a rights sale or a licensing agreement: you are granting permission to a book club the right to "borrow" your work. You have written a book, and now you are allowing a book club to print and distribute your book to its members. How to Sell Your E-book - (or other information product) - Through Quickie Seminars I've been selling my own self-published information products (mainly e-books) online for the past 3 years. Is it profitable? Definitely. Five Tips To Consider When Choosing A Publisher Choosing a publisher probably seems like a complicated task, however, you may find the process somewhat less challenging if you consider the following five suggestions.Research the legitimacy of your prospective publishers. How to Make Money With Your Short Stories, Poems, Essays, and Novels Recently, someone rated my "Online Book Marketing" article a 2 out of 5. That person apparently didn't like the article. What Service Do You Need to Make your Book Sell? Whether you are just starting or almost finished with your print or eBook, you wonder, "What step to take next?" Who can help me find the right publisher? Who can partner with me to make my book a solid seller? Check out your choices to be sure you get what you need. Many writers think that all they need is a good editor and their book will be ready for publishing and promoting. How To Market A Suspense Novel In An Online Multimedia Format If you haven't heard of the author C.F. Raise Your Hand If Youd Consider Giving Up The Rights To Your Book Forever If Random House pulls up to your house with a U-haul filled with millions and wants to buy your book, maybe you'd consider giving up the rights forever. But, let's come back to the real world. How to Get More Readers For Your Book Marketing your own book can seem like a scary task. You poured your heart and soul into the writing of it, and now when you think about marketing your masterpiece, you think, "I'm a writer, not a salesperson!"But there is a simple way you can get the word out about your book. Book Signings Are Pure Gold So you've written a book, had it published by a publishing company and you are now facing the dreaded book signing or book launch. Your palms sweat at the thought of facing droves of people and actually having to talk to them. Never Pay Full Price for a Book! Are you an avid reader? Are you trying to instill a love of reading in your children?My whole family loves to read! Right before bedtime every night, every one of us can be found with our nose in a book!It would be very easy for us to spend a fortune every month on books. But, since we don't have a fortune to spend every month, over the years I've found several ways to get good books and never pay full price!1. Do You Long To See Your Books Published And Selling From The Major Chains? To have your work accepted for hard copy publication is a thrilling achievement but to have it bomb at the bookstores is to see your reputation go down the tubes simultaneously.And so to avoid this unpleasant scenario, I have developed over the years a series of 160 vital steps; steps that not only get my books published and into the major chains but selling online and offline as bestsellers in their genre. Marketing for Writers When Writing Just Isnt Enough Many writers write for the experience. Others dream of having a number one best seller. Book Signing for Experts Think of your book on the bookstore shelf trying to attract the attention of potential new owners. Crammed together with hundreds of other books, only the spine visible to the roving eyes of readers, your book needs a little help from its creator. The Book Signing Tomorrow night is my first Local Writers Fair. I've been looking forward to this one for a long time. Online Book Promotion Beats Traditional Seven to One - Part 2 Think of Your Promotion Time and BudgetMost one or two-book authors don't have a large marketing budget. Marketing their speaking leaves them little time to write and promote their books. 8 Easy Online Ways to Market Your Book For Free Marketing your book whether you went the POD, e-book, or traditional route can be a daunting process. Figuring out what works and what doesn't can take time, energy, and if you're not careful a lot of money.
|
| Article List | Index | Site Map |
|
All logos, trademarks and articles on this site are property and copyright of their respective owner(s).
The comments are property of their posters, all the rest is Copyright © 2006 CanadaSEEK.com - All Rights Reserved. |
