Email Marketing Information

Email Marketing Information

Top 10 Business E-Mail Basics


When it comes to your business e-mail communications, you need to make an impression that can lend to the determination that you are someone that will be a pleasure to do business with.For your consideration below are the "Top 10 e-mail issues targeted at business men and women.

The Benefits of Interactive Online Characters


This Stanford University study surveyed the leading research on virtual agents and suggests that "social intelligence in automated interactions is good business. Research about interactive characters suggests substantial opportunities for them toenhance online experiences.

Are You Backing Up Your BIGGEST Asset?


Have you ever accidentally lost an important file on your computer? Perhaps your computer crashed (again) or your cat sauntered over a dooming sequence of keys. Remember that little pang in your stomach you felt when you realized that file was gone for good? OK, now imagine losing your entire e-zine subscriber list.

What is Gmail?


Like most other prime search engines, the ability to freely giveaway an email account is a positive tool that signals to the user community that this search engine is here to stay! Google is no different in this approach. Recently, Google has been beta testing Gmail.

Lost: 200 emails gone missing. Last seen on the 25.10.2003


Sound familiar? Ever wondered what happens to those unopened emails that you see in your stats from your latest email campaign/newsletter? Yep, you guessed it-their mail servers are doing it for them. This is what is referred to as a "False Positive".

9 Tips To Help You Write More Powerful Emails


1. Make the effort to learn about the etiquette (these days known as "netiquette") involved in writing emails.

Tips to Bounce-Proof Your Email List


Keeping your email lists fresh is critical to the success of your online marketing and e-commerce efforts.  In the early days of the Internet, the novelty of web sites and free e-newsletters made acquiring customers online all too easy.

Tips to Build Your Email Address Database


WHY BUILD YOUR EMAIL ADDRESS DATABASE? Gaining your customers' email addresses will: Provide an additional channel for reaching your customers Increase the ROI of your marketing investments Significantly reduce your customer acquisition and marketing costs Allow you to easily measure the impact of your marketing campaigns Increase your customer participation and retention rates With ongoing postal and telemarketing pressures impacting marketing budgets for many organizations this year, email marketing could become the "silver lining " for many marketers.   But how do you create a successful email marketing campaign if you do not have a substantial email database?  That question may be one of the largest Internet related challenges facing companies this year.

NCOA for Email - Is Your Email Address List Clean and Up-To-Date?


Introduction Shrewd marketers devote a great amount of attention to crafting their email messaging campaign.  They scrutinize the subject line, fuss over the content, and carefully monitor the timing of delivery.

What's the Value of an E-mail Address?


Although it may not be practical to put a dollar-sign value on an e-mail address there are many financially-savvy reasons to start collecting e-mail addresses if you haven't already begun. If you have, keep reading for a few more tips on e-mail address collection at the end of this article.

Attract New Subscribers With Magnetic Ads


One of the most effective methods of advertising your e-zine is placing ads in OTHER e-zines! There are many reasons why, but the top three are: you're advertising to other readers whom you know are already interested in e-zines you can finely target other e-zines whose readers would likely be interested in YOUR topic it's easy and inexpensive First, you'll need to get your ads ripe and ready. Here's a step-by-step guide on how to write them - it should only take you about 10 minutes.

Writing Newsletters Online: How to Get it Right


A strange thing has been happening to newsletters online. They have been turning into either a) promotional emails or b) web pages delivered by email.

Heres Why You Dont NEED a Blog


The word "blog" seems to be everywhere, and what an ugly word it is! Short for "web log," a blog is a Web page made up of typically short, frequently updated postings that are listed chronologically. It's similar to an online journal.

20 Ways To Increase Your Traffic And Sales Using Free Follow-Up Autoresponder Courses


An autoresponder course is a group of articles or information set up to be sent out separately over a set period of time by e-mail. People just e-mail your autoresponder to receive the free course and it is sent out automatically over time.

Reach Out and Slap Someone


I got my first email account way too many years ago. I was working for a large Chicago bank in the 1980s, when they introduced an electronic message service for internal communications.

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MORE RESOURCES:

Video Commerce Consortium

What You Can Learn From Obama's Video Email Marketing Mistakes
Video Commerce Consortium
One thing that both online video marketing and politics have in common is that people are more apt to criticize small mistakes than praise what is working. Last week, the Obama campaign sent out an e-mail blast unveiling a new anti-Romney docu-drama ...



Post 'social' improved speed to information and context
ZDNet (blog)
Banner ads are not only still with us - along with paid keywords and email marketing they continue to be the dominant form of online advertising. Facebook may have just gone through an expensive lesson in scale: running a billion user account free ...

and more »


Survey: E-mail, QR codes retailers' preferred marketing tools
Chain Store Age
Additionally, retailers surveyed report that, on average, 20% of emails opened in a given campaign are opened on a mobile device. Additionally, QR codes have become more standard elements of retailers' mobile marketing efforts within their stores and ...

and more »


OnSpot Social Launches New iPad® App that Allows Business Owners to Collect ...
Virtual-Strategy Magazine
and “How can I collect more customer e-mail addresses for my e-mail newsletter?” Any business or individual who uses social media marketing and email marketing to communicate with an audience can use OnSpot Social to expand their network of subscribers ...

and more »


Marketing Pilgrim

So Email Marketing's Dead? Don't Tell HubSpot That
Marketing Pilgrim
If you need more evidence that email is indeed alive and well you should consider what HubSpot (a Marketing Pilgrim sponsor of our inbound marketing channel) has added to their suite of, you guessed it, e-mail. OK, so if a company that has managed to ...

and more »


How to handle the overwhelm of being a financial advisor in 2012
RIABiz
Abby Salameh: You want to answer that e-mail immediately, return that phone call ASAP, and respond to that text message the minute it comes in on your phone. Brooke's Note: The definition of a good financial advisor these days has expanded to ...



E-mail Marketing for Business Seminar in Batesville
In Arkansas
Email marketing is an amazingly cost-effective way to build relationships that drive business success. In today's challenging economic times this cost advantage makes e-mail marketing a very powerful tool for building any business or organization.



Enter to win a $50 Gift Certificate!
Fall River Herald News
Entries will not be accepted through e-mail, postal mail or by facsimile. NO PURCHASE NECESSARY. MAKING A PURCHASE WILL NOT IMPROVE YOUR CHANCES OF WINNING. ALL FEDERAL, STATE, LOCAL AND MUNICIPAL LAWS AND REGULATIONS APPLY. VOID WHERE PROHIBITED.
Enter Daily Deals SweepstakesSturgis Journal

all 2 news articles »


App Spotlight: Create Email Groups on Your iPhone with MailShot 2.0
PCWorld (blog)
By Rick Broida, PCWorld Email groups are an important part of business life, yet Apple's iOS offers no support for them. So what happens if you want to send a message to, say, everyone in the marketing department, or a select batch of customers?

and more »


USA TODAY

Players, NFL disagree on context of bounty e-mail
USA TODAY
By Matthew Emmons, US Presswire Green Bay Packers quarterback Aaron Rodgers was mentioned in an e-mail from a prison inmate to the Saints coaching staff. The e-mail, obtained by the Associated Press, was written from prison by marketing agent Mike ...
Bounties on Rodgers and Newton were in jestCBSSports.com

all 336 news articles »

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