Affiliate Revenue Information

Watch Out For Traffic Leaks


When promoting any affiliate program one thing that you, as an affiliate, has to watch out for is what is called traffic leaks. What is a traffic leak? A traffic leak is something on the merchants site that will cause the visitor, that you referred to their site, to get distracted and leave the merchant site, leaving you with no possibility of receiving any kind of commission.

Having traffic leaks does not mean the affiliate program is a scam or trying to cheat you. It is most likely that the merchant just doesn't realize what they are doing. If you are promoting an affiliate program that is not getting any sales for you, you may want to check for traffic leaks. If you find some then contact the merchant (in a professional manner) and ask if they would consider removing the traffic leaks from their site to increase conversion.

Here are a few examples of a traffic leak:

Advertisement Banners & Links
This is usually the most common traffic link. The merchant will put up a banner ad or two and some text links to "offset" their expenses. You do not want to promote an affiliate program that has this on their site. When you send a visitor to the site and they click the banner or text ad and go to the other site the merchant gets paid while you get zippo. Not to fair is it?

Order Phone Number
Another traffic leak is the toll free (or regular) phone number they put on their site to let customers call in their orders. But when customers do call in their orders you get stiffed on the commission. It is very easy to set up phone commission tracking. You should ask the merchant if they have any plans on setting up phone sale tracking. If they don't know how you can send them to me to show them how to do it.

Basically, you do not want anything on the merchants site that will drive your referred customer away to another site that you will not get a commission from.

Chet Brzezinski has been in the affiliate marketing and affiliate management industry since 1997. He owns two affiliate marketing related sites. One that offers affiliate program management & consulting services and the other affiliate program reviews, tips and resources.

  


MORE RESOURCES:

Maximizing Your Affiliate Marketing Revenue
About - News & Issues, NY - 17 hours ago
If you're one of those people, take a look at these articles from my colleague Lynn Truong. Use the tips within to maximize your blogging revenue:


Boston Globe

AMR Corporation Announces Significant Capacity Reductions ...
PR Newswire (press release), NY - 9 hours ago
In addition, AMR regional affiliate capacity is expected to decline by 10 percent to 11 percent in the fourth quarter compared to fourth quarter 2007 levels ...
American Airlines will cut capacity, jobs Bizjournals.com
American Slashes Routes, Charges for One Checked Bag Consumer Affairs
American Airlines Reduces Capacity, Retires Aircraft, Introduces ... TMCnet
RTT News
all 1,034 news articles


70 legal secretaries axed
National Post, Canada - 9 hours ago
According to Law.com "Holland & Knight was the only one of four major Florida-based law firms to post declining revenue . . . Gross revenue was down 0.2 of ...


3FN Marketing Announces Increase in Affiliate Members
HostReview.com (press release), IL - May 20, 2008
3FN Marketing webmaster affiliate program is offering beneficial online opportunities for webmasters to increase revenue from their web sites, ...


CCID Consulting: the Sales Revenue of China’s Linux Software ...
新华美通(新闻发布), Hong Kong - 11 hours ago
HK), is directly affiliate to China Center for Information Industry Development (hereinafter known as CCID Group). Headquartered in Beijing, CCID Consulting ...


ABC Action News, WFTS-TV, names new GM
Bizjournals.com, NC - May 20, 2008
After 13 years as president and general manager of WTHR, the top-ranked affiliate in Indianapolis, and 13 years as executive vice president and general ...


Alacra Launches Alacra Affiliate Widget
PR Web (press release), WA - May 19, 2008
Affiliate Program Widget Lets Bloggers, Websites Increase Ad Revenue While Opening New Sales Channels for Content Publishers. New York, NY (PRWEB) May 19, ...


Unit-Level Hotel Profits Grew 7.2 Percent in 2007
Earthtimes (press release), UK - 6 hours ago
PKF Hospitality Research (PKF-HR), headquartered in Atlanta , is the research affiliate of PKF Consulting, a consulting and real estate firm specializing in ...


Earthtimes (press release)

Analyzing Yahoo's First Quarter Results - Conference Call 101
Seeking Alpha, NY - May 14, 2008
How did that negatively affect affiliate search? Sure, the affiliate revenue fell on a year over year basis from $649 million to $606 million, ...
ACME Communications Announces First Quarter 2008 Results Primenewswire (press release)
NxStage Medical Reports First Quarter 2008 Results PR Newswire (press release)
Momentive Performance Materials Inc. Reports First Quarter 2008 ... Business Wire (press release)
PR Newswire (press release)
all 411 news articles


Pegram to Run Scripps TV Station In Tampa
Earthtimes (press release), UK - May 20, 2008
After 13 years as president and general manager of WTHR, the top-ranked affiliate in Indianapolis , and 13 years as executive vice president and general ...

affiliate revenue - Google News

Article List | Index | Site Map
All logos, trademarks and articles on this site are property and copyright of their respective owner(s).
The comments are property of their posters, all the rest is Copyright © 2006 CanadaSEEK.com - All Rights Reserved.