| |
| |
|
Book Marketing Information |
|
|
|
Does Your Book Cover Pass the "Ignore" Test?
Your book cover is the first impression a potential client has with your book. The book cover design and message will determine if your book will be ignored or bought. Go to your website and have a look at your current cover. Ovi Dogar has put together the ultimate book cover test. Learn if your book cover will pass or be ignored. Color Test: Colorful covers can add to your professional image. Too much color can be detracting. Trash your cover if it has more than 3 colors unless it's a photograph. Message: Your book cover should clearly tell people what the book is about and offer a meaningful benefit. Your book cover should include: title, author's name, main benefit and your website's URL. Image Match: Your book cover should match your book's message. If your book is about marketing than the cover should be designed with that thing in mind. If your book cover is out of synch with your message, it's time to get a new cover. Font Type: One client of mine thought that it is a good idea to use many fonts on his cover. I've asked him how many fonts he wants me to use? His answer was: "How many do you have?" :) Well, needless to say: use more than three fonts on your book cover and it is doomed. Font Size: Is your book cover crammed with information? White space (as in "less text") on the cover will make it easier to absorb your message. If you have a lot to say, just keep in mind the small image your visitor will see at your site. Is the text so tiny that it is unreadable? This one is going to be ignored. Image Quality: Is your book cover of professional quality or is it unconvincing and cheap looking? Cheap covers are ignored. You only have one chance to make a great first impression. Make sure you invest in the best book covers you can afford. The book cover is your introduction to a reader, for the today's low cost of professionally designed covers that is money well spent. About The Author Ovi Dogar is specialized in the creation of virtual book covers that really sell. Check out some recent samples of his artwork at AbsoluteCovers.com
MORE RESOURCES:
book marketing - Google News |
|
|
|
RELATED ARTICLES
Dont Sell your Book, Share It Most authors who aren't used to speaking before a group think, "I'd rather get a root canal than have to 'sell' my book." If you think about how great your book is, how you wrote it because you wanted to help or entertain your audience, you can change this fear to the idea of sharing your book. Increase Book Sales: At Book Fairs, Festivals and Trade Shows Play a bigger game with your book sales by expanding your audiences at local or nonlocal book fairs, festivals or trade shows. Can't afford a booth or table, rent a space on someone else's table and volunteer to be back for their book. Online Book Promotion Beats Traditional Seven to One - Part 2 Think of Your Promotion Time and BudgetMost one or two-book authors don't have a large marketing budget. Marketing their speaking leaves them little time to write and promote their books. Is There a Book Hiding Inside You? Have you always wanted to write?Are there ideas churning in your mind waiting for just the right time to get them down on paper? Do you have a unique perspective on a subject or problem facing many people? Do you read a book or article and think, "I could write better than that?" Have you ever said "someday, when I have time, I am going to write a book?"Perhaps now is the moment for you to put your excuses in the garbage and your fingers on the keys. You will never 'find' time; you simply have to 'make' time to write. Distribute Your Self-Published Book Online 8 Ways - Part 2 If you are discouraged because traditional methods of book or product distribution haven't brought you the profits you wanted, think Internet distribution. This Online promotion method is good for the long haul and costs you little time or money. Why Writers Dont Do a Book Signing Whenever someone suggests you do a book signing and you do not want to, here are five reasons you can give them:1) It's not worth the time; there's not enough money in it.2) Speaking is where the money is. Do You Long To See Your Books Published And Selling From The Major Chains? To have your work accepted for hard copy publication is a thrilling achievement but to have it bomb at the bookstores is to see your reputation go down the tubes simultaneously.And so to avoid this unpleasant scenario, I have developed over the years a series of 160 vital steps; steps that not only get my books published and into the major chains but selling online and offline as bestsellers in their genre. Raise Your Hand If Youd Consider Giving Up The Rights To Your Book Forever If Random House pulls up to your house with a U-haul filled with millions and wants to buy your book, maybe you'd consider giving up the rights forever. But, let's come back to the real world. How to Send Press Releases to Newspapers About Your New Book There are over ten thousand daily, weekly and monthly newspapers in the United States and Canada. For the first time author they are a valuable source of free publicity. Is Traditional Book Marketing Getting you Down? "Are you disappointed and tired of time and money down the drain using traditional book marketing? How would you like to sell more books than you ever dreamed of in less time and never have to leave your office?" Would you like to do it all for free? "Discover How in Only Four Months You Can Quadruple your Monthly Book Income to Reach 10,000 to 100,000 Internet Users Who Want your Information-GUARANTEED- To Move You to Top Profits You've Been Dreaming About." Suppose you could sit at your computer, promote your information product either in print or eBook format to thousands of prospective buyers Online weekly. Book Titles that Make Big Bucks Do you know how readers decide to buy a book? 1) They get a referral from a friend. 2) They see an interesting book title on the best-seller list. Your Book Marketing Plan - Winning Strategies and Tips Many authors hit a roadblock when it comes to putting together and implementing a book marketing plan. You know you need to have one, you have a vague idea of what it needs to include, but pulling it all together into a step-by-step plan of attack is not nearly as easy as it sounds. Looking to Sell Your Book for a Good Price? Many self-publishing authors plan on eventually selling their book to a large publisher at a good price. The fast track way to achieve this goal is to push up the market value of a book with a push v. How To Market A Suspense Novel In An Online Multimedia Format If you haven't heard of the author C.F. Top 10 Tips for Book Titles that Sell Well A clever title is great if it is clear, but a clear title is always preferable. The best? A clear and clever title. How To Get The Most From Your Free eBooks Marketing Campaign First, your ebook needs to have an attractive title. The title should grab the attention of your intended target audience. Oh No! A Bad Book Review! Have No Fear...Advice For Dealing With The Blues Of A Bad Book Review You've just been notified a review of your book has been posted. You're all excited and can't wait to see what has been written. The Perfect Book and Where to Find It! If I was asked to describe the perfect book, one that's in high demand, moves off the shelves quickly, costs little or nothing to produce, involves the least amount of work possible, and offers multi-income streams, I'd say it included one, preferably more of the following features:It Must Be Quick To ProduceTime is money and the sooner your book is ready to sell, the sooner you'll make money from it.So let us consider just a handful of many ways to create a book in a day, or less than a day, perhaps in just a few minutes!1)Profit From Resell RightsResell rights - a confusing term with conflicting definitions, but a great way to acquire best selling books quickly, at little cost, complete with marketing materials, web sites, representing the easiest and fastest way to start your publishing business. How to Grab the No.2 Spot on Amazon for Advance Book Sales When my first book was published way back ten years ago, I thought that was it.I reckoned I'd never write another one. Book Signing: Fun and Profit for Writers and Readers Have you ever walked into a bookstore when an author is scheduled to do a book signing and found no one in the audience? Do you shy away from autograph tables, perhaps fearing that someone may ask you to buy a book? Consider the other side of the equation. A book signing is an opportunity to learn about the author and what makes a person undertake the challenge of writing a book.
|
| Article List | Index | Site Map |
|
All logos, trademarks and articles on this site are property and copyright of their respective owner(s).
The comments are property of their posters, all the rest is Copyright © 2006 CanadaSEEK.com - All Rights Reserved. |
