Email Marketing Information

The Benefits of Interactive Online Characters


This Stanford University study surveyed the leading research on virtual agents and suggests that "social intelligence in automated interactions is good business.

Research about interactive characters suggests substantial opportunities for them to
enhance online experiences.

The Major Points:
(1) Human-Media Interactions Are Fundamentally Social
(2) Character Interfaces Bring Social Intelligence to Online Interactions

Ten Benefits of Character Interfaces
1. Characters make explicit the social responses that are inevitable.
2. Interactive characters are perceived as real social actors
3. Interactivity increases the perceived realism and effectiveness of characters
4. Interactive characters increase trust in information sources
5. Characters have personalities that can represent brands
6. Characters can communicate social roles
7. Characters can effectively express and regulate emotions
8. Characters can effectively display important social manners
9. Characters can make interfaces easier to us easier to use
10. Characters are well liked

More detail about the research by Byron Reeves
Center for the Study of Language and Information
Stanford University at http://64.152.122.45/eAgent/CSLI_Stanford_Study.pdf

To experience yourself the best example interactive characters online click on DEMO at: http://futurebiz.productdriven.com

Syed Akram, Independent Affiliate
WEB: http://futurebiz.marketdepo.com
VOICE:+60-1993135977

 

The research by Byron Reeves
Center for the Study of Language and Information
Stanford University

  


MORE RESOURCES:

iPost Presents Case Study of Next Generation of Predictive ...
MarketWatch - 10 hours ago
The case study reviews how Autotarget's advanced behavioral targeting yielded a dramatic improvement in the impact of email marketing for Eastwood, ...


Relevant and lucrative email marketing video
Brand Republic, UK - 2 hours ago
Given the increase in spam, ensuring relevance and personalisation has never been more important to email marketers. This free-to-view video offers insights ...


WhatCounts & Message Systems Join Forces With Powerful Email ...
Earthtimes (press release), UK - 17 hours ago
It will also provide the real-time APIs for transactional and triggered email marketing campaigns as well as the built-in monitoring, audit and security ...


Get better results from email marketing – Win an Email Worth £500
Response Source (press release), UK - 14 hours ago
You can send the email from most email marketing software or as branded stationery from Outlook. “Our website also has email case studies with actual ...


smartFOCUS DIGITAL Brings Customer Insight to Digital Marketing ...
MarketWatch - 18 hours ago
LAS VEGAS, Oct 13, 2008 (BUSINESS WIRE) -- smartFOCUS DIGITAL, a leader in email and digital marketing software, today announces the immediate worldwide ...
MeritDirect Adds smartFOCUS Customer Knowledge Solutions to MeritBase MarketWatch
all 21 news articles


A Love/Hate Affair With E-Mail Marketing
ClickZ News, NY - Oct 12, 2008
I thought this was a very interesting statistic and could possibly be a reason that e-mail marketing is still such a successful medium for us today! ...


Retailers Can Generate $2.9 Million in Additional Revenue With ...
International Business Times, NY - 17 hours ago
The study, which draws on an extensivesurvey of email marketing executives, also finds that companies employing adedicated commercial on-premise system for ...


Retailers Can Generate $2.9 Million in Additional Revenue With ...
Earthtimes (press release), UK - 18 hours ago
The study, which draws on an extensive survey of email marketing executives, also finds that companies employing a dedicated commercial on-premise system ...


Emails 'are not just for marketing'
Digital Response Media, UK - 19 hours ago
Email marketing executives would do well to remember that messages are not just for promotional purposes, one expert has said. Writing on the Email Insider ...


Sequel to Sold-Out Sales 2.0 Conference Planned for March 2009
MarketWatch - 16 hours ago
Genius.com is a Sales 2.0 leader, with over 500 corporate customers using Genius.com's unique technology to automate email marketing and lead generation ...

e-mail email marketing - Google News

Article List | Index | Site Map
All logos, trademarks and articles on this site are property and copyright of their respective owner(s).
The comments are property of their posters, all the rest is Copyright © 2006 CanadaSEEK.com - All Rights Reserved.